Spotify has added more than 650 narrated articles from media outlets like Rolling Stone and Vogue for its audiobook users. Premium subscribers can access them with their monthly allowance, while free users pay $1.99 per piece. This move aims to boost listening habits and compete with platforms like Udio, Suno, YouTube, and Netflix. 🎧
Agreements with Universal and Live Nation to expand the ecosystem 🎵
The company is not only betting on editorial content. It has signed agreements with Universal Music to allow AI-generated remixes, and with Live Nation to offer early access to concert tickets. These alliances reinforce its strategy of integrating music, podcasts, and now narrated articles into a single app, directly competing with video streaming and generative audio services.
Paying to read an article when you already pay not to read it 😅
Now you can pay for a subscription to listen to someone read you an article you would probably ignore in text format. For just $1.99, Spotify offers you the chance to not read Rolling Stone while driving, right when you already pay not to hear ads. Well, in the end, everyone is happy: they make money, and we still don't open the news app.