The community manager no longer only manages social media. 3D technology allows for creating physical product prototypes for promotions, giveaways, or visual content. A clear example: an accessories brand can 3D print a replica of its new design to photograph it and generate anticipation before the official launch. This brings tangible value to the digital strategy.
Programs and workflow for 3D content 🛠️
To integrate 3D printing into your daily work, you need modeling software like Blender or Tinkercad to design basic parts. Then, a slicer like Cura or PrusaSlicer prepares the file for the printer. If your budget is tight, use online 3D printing services. The process is simple: you design, send it to print, receive the object, photograph it, and publish it. You don't need to be an engineer, just have a clear idea and follow basic tutorials.
When the CM becomes a handyman without meaning to 😅
Watch out, don't let anyone tell you miracles. You're not going to print a car to give away in a raffle. Most likely, you'll spend three hours adjusting the base of a keychain because the printer decided it didn't feel like sticking the plastic today. But when you get that perfect piece and put it on your desk, you feel like a magician. And if it fails, you can always say it's augmented reality content.