The second weekend of 2026 confirms that fashion rules the North American box office. The Devil Wears Prada 2 adds $18 million and reaches $546.1 million globally. The horror newcomer Obsession debuts in third place with $16 million in the US and $21 million worldwide. Mortal Kombat II accumulates $101.2 million globally, while Detective Sheep closes the top five with $9.3 million. According to Comscore, ticket sales have risen 16% compared to 2025, driven by Michael and the Miranda Priestly sequel.
Obsession and digital horror: how viral marketing drives modest debuts 🎬
Obsession achieves its third place with an aggressive digital release strategy. The horror film used short clips on social media showing scare scenes without context, generating curiosity among young audiences. Its global gross of $21 million indicates a contained opening, typical of genre films that rely on online word-of-mouth. In contrast, Mortal Kombat II maintains its performance thanks to a loyal audience seeking choreographed action. Comscore data reveals that 60% of horror viewers use mobile devices to purchase last-minute tickets.
Detective Sheep: the top five with wool and mystery 🐑
That a movie about sheep solving crimes lands in fifth place says a lot about the public's appetite for the absurd. With $9.3 million over the weekend, Detective Sheep proves that animals in trench coats sell more than some action franchises. The script, which includes a scene where a ram uses Google Maps, has divided critics. But while Miranda Priestly yells orders and Mortal Kombat fighters beat each other up, these sheep keep grazing at the box office without breaking a sweat. After all, cinema is a business of ruminants.