The president of the Community of Madrid, Isabel Díaz Ayuso, has begun her official agenda in Mexico with a religious ceremony at the Basilica of Santa María de Guadalupe. This gesture seeks to highlight the historical and cultural ties between Spain and the Aztec country, on a tour that prioritizes trade and investment.
Technology as a bridge for economic exchange 🤝
Ayuso's agenda includes meetings with local authorities and business leaders to boost sectors such as digitalization and renewable energy. Madrid seeks to position itself as a technological hub for Mexican companies, offering tax incentives and a startup ecosystem. Agreements in cybersecurity and smart mobility are being explored, areas where the Community of Madrid has developed pilot projects that could be replicated in the Latin American country.
From faith to business: the miracle of investment 💼
After praying before the Virgin of Guadalupe, Ayuso hopes the miracle will be repeated at the negotiating table. Because if the basilica attracts millions of faithful, she seeks to attract millions of euros in investments. That said, without forgetting that in Mexico, as in Madrid, the real miracle would be that politicians do not get lost in devotions while signing contracts.