A BMW internal event has led to a leak that fully reveals the designs of two upcoming launches: the fifth generation of the X5 SUV and the renewed Series 7. This incident has overshadowed the official presentation of the new electric Series 3. The images confirm details of the Series 7 and reveal that the X5 will adopt the Neue Klasse language, with a distinctive double oval grille.
The Neue Klasse language arrives at combustion 🚗
The leak confirms that the next BMW X5 will incorporate the Neue Klasse design language, an aesthetic evolution that until now was mainly associated with its electric models. This language will also be applied to combustion versions. A key element is the new double oval grille with thin vertical bars, a nod to the brand's heritage. In electric models, the front area will be smooth, creating a clear visual difference from the thermal engine versions.
BMW's unofficial launch 🤫
It seems that BMW's marketing department has decided to innovate with a leak launch strategy. This way, they ensure that the debate revolves around their future models rather than the electric Series 3. An effective method to keep the competition, and forum users, analyzing renders months earlier than planned. Perhaps the real presentation event is now just a formality.