Tricky: when cereal mascots turn into digital nightmares
Uli Meyer, the legendary animator behind Who Framed Roger Rabbit?, is cooking up a project that mixes nostalgia, cereal, and technological dystopia. 🥣⚡ Tricky revives the spirit of 90s cereal mascots, but with a sinister twist: what if these animated figures returned... enhanced by artificial intelligence? Meyer avoids real characters by creating his own creatures, proving that even the sweetest memories can sour over time.
A plot that combines VHS and TikTok
The story jumps between two eras:
- The 90s: A London animation studio creates the most beloved mascots, until an anti-sugar law condemns them to oblivion
- Present day: The creator's granddaughter resurrects the commercials on TikTok using AI, unleashing dark versions of the characters
Craftsmanship versus algorithms
Meyer has assembled a dream team of veteran animators for this rebellious project:
- Practical effects and handmade masks
- Zero automatic rigging
- Visual homages to Space Jam and Roger Rabbit
"In Tricky, the only allowed algorithms are the ones that calculate how much sugar a cereal has"
Moral with a cereal flavor
If as a child you dreamed that your cereal mascots came to life, Meyer warns you: be careful what you wish for. 😈 Because these 3.0 versions come with AI included... and no off switch. The final irony: a movie about artificial intelligence, made entirely with analog techniques. Isn't that sweeter than a bowl of Frosties? 🥄 (But without milk, it stains the celluloid).