The Direction of the Invisible: Merging Live Action and Animation

Published on January 06, 2026 | Translated from Spanish

The creation of animated characters that captivate audiences has been one of the most notable achievements of Framestore, a studio that has specialized in merging live-action worlds with animation. In their work Directing the Invisible Art, several renowned directors, such as Alfonso Cuarón, James Gunn, and Spike Jonze, share their approaches to bringing unforgettable characters like Paddington, Rocket, Groot, and many more to life.

The Importance of Light and Simplicity in Performance

To achieve animation that feels authentic and natural, directors highlight two key factors:

Collaboration with Framestore

The work of directors with Framestore allows the animation to be not only technical but also emotionally impactful. The integration of animated characters into live-action settings, as seen in films like Paddington or Guardians of the Galaxy, is possible thanks to meticulous collaboration between the studio's creatives and the filmmakers.

"The key is to make the animated characters not feel artificial, but rather a part of the story and the world around them. This is what turns animation into a living and genuine art form."

Characters That Transcend Animation

The magic of merging live-action and animation has led to the creation of characters that go beyond the screen. Thanks to this approach, audiences can connect with figures like Rocket or Groot, characters that, although born in the world of animation, feel real, emotional, and deeply human.