Stratasys and Forward AM: When Industrial Romance Works
In the world of 3D printing, Stratasys has decided that love exists and has acquired key assets from Forward AM. But this is not a traditional marriage, but rather a modern relationship where each keeps their last name and independence, but now they share a bank account. 💍
"Like a marriage where each still sleeps in their own house, but now they can order pizza for two"
What Changes (and What Doesn't) with This Deal
For Forward AM customers, the news translates to:
- Same materials: The same quality as always, now with corporate superpowers
- Same team: The same experts, but with more resources behind them
- Same attention: Because good service is non-negotiable
- Greater reach: Like going from local to having branches worldwide
The Strategy: Growth Without Losing Identity
This acquisition follows the philosophy of:
- Maintaining operational independence: Forward AM remains Forward AM
- Preserving current partners: No "we'll call it something else"
- Boosting innovation: More resources for research and development
- Improving without changing: Like moving to a better apartment but keeping your same sofa
Stratasys thus demonstrates that it is possible to grow without losing essence, something many companies could learn from. 🏢
What We Know (and What We Don't)
Details as transparent as the glass of a 3D printer:
- We do know: That customer relationships remain the same
- We do know: That quality won't change
- We don't know: The financial details (those are like secret recipes)
- We don't know: Exact dates (because in the corporate world, time is relative)
In the end, this union demonstrates that in the world of additive manufacturing, sometimes 1+1 can be much more than 2. And the best part: no drama, no abrupt changes, and above all, no need for customers to learn new names. 😅