New Directors for the Cervantes Institute Centers in Beirut and Salvador de Bahia

Published on January 08, 2026 | Translated from Spanish
Modern facade of the Cervantes Institute with flags of Spain and host countries, showing the cultural diversity of the institution

New Directors for the Cervantes Institute Centers in Beirut and Salvador de Bahia

The Cervantes Institute has made important changes to its international management structure, appointing José María de Miguel Gaytán de Ayala as the new director of the center in Beirut, while David Ruiz López Prisuelos will take over the direction of the center in Salvador de Bahia. These appointments are part of the strategic renewal that the institution carries out periodically to optimize its global presence and promote Hispanic culture in different regions of the world 🌍.

Professional Profiles of the New Directors

The new directors possess complementary backgrounds that will significantly enrich the centers under their charge. José María de Miguel has extensive experience in the field of cultural and diplomatic management, having held various positions in Spanish representations abroad. For his part, David Ruiz López stands out for his professional expertise in teaching Spanish as a foreign language and organizing cultural events, qualities that position him ideally to lead the Bahian center.

Key Competencies of the Directors:
  • Extensive experience in cultural management and international relations
  • Mastery of strategies for promoting Spanish as a foreign language
  • Ability to design cultural programs adapted to local contexts
These appointments reflect the Cervantes Institute's commitment to excellence in the global dissemination of Spanish culture

Strategic Significance of the Appointments

The appointments highlight the strategic importance that the Cervantes Institute places on the Middle East and Latin America as priority regions for the expansion of the Spanish language. The Beirut center is consolidated as a cultural reference in an area of great ethnic and religious diversity, while the one in Salvador de Bahia strengthens ties with Brazil, a nation showing a growing interest in learning Spanish and Hispanic culture.

Main Challenges the New Directors Will Face:
  • Adapt the cultural programming to the particularities of each location
  • Maintain the spirit of intercultural dialogue characteristic of the institution
  • Strengthen the presence of Spanish in culturally diverse contexts

Future Outlook

Both directors take on the challenge of innovating in cultural programming while respecting the unique features of their respective locations, always preserving the dialogue-oriented character that defines the Cervantes Institute. These management changes represent a unique opportunity to revitalize the institutional presence in key regions for the international projection of Spanish, demonstrating once again the institution's constant commitment to cultural and linguistic excellence ✨.