Krafton Sparks Controversy with AI Transition After Financial Record
The South Korean developer Krafton, world-renowned for the successful battle royale PUBG, has unleashed intense controversy by revealing its corporate strategy based on artificial intelligence alongside a voluntary severance program for its workforce. The most striking aspect is that this announcement comes right after the company published its best economic results of all time, creating an evident contradiction that has enraged the gaming community 🎮.
Exceptional Financial Context
At the end of July, Krafton confirmed through an official statement that it had achieved historic revenues during the first half of the year, accumulating profits close to 500 million dollars. This extraordinary economic performance makes the decision to restructure its human team particularly questionable, especially when the company is at its best financial moment since its foundation.
Details of the economic success:- First semester with the highest revenues in the company's history
- Net profits exceeding 490 million US dollars
- Sustained growth in all business divisions and international markets
The community perceives that Krafton is sacrificing human talent for automation when it could invest in both
Community Reaction and Mobilization
Social platforms, especially Reddit, have exploded with criticism toward the measure. Users from around the world express their massive discontent through comments like "Instant boycott" and "A boycott is never a bad idea", reflecting widespread rejection of what they consider a corporately unethical decision.
Main arguments of the discontent:- Prioritization of automation over existing human capital
- Lack of coherence between financial results and labor measures
- Concern about the future quality of development projects
Impact on the Video Game Industry
This situation represents a significant irony within the sector: while management celebrates record numbers, it simultaneously conveys the message that its developers are expendable. This paradox does not go unnoticed by industry observers, who point out the dangerous precedent that this business strategy sets for the future of video game development on a global level 🕹️.