The Meticulous Process Behind the New Superman
The selection of the actor who would bring the iconic superhero to life followed unusual parameters in the industry. Director James Gunn implemented a rigorous evaluation system that went beyond traditional acting tests, seeking qualities that transcended the professional.
The Fundamental Selection Criteria
For Gunn, three aspects were decisive in his final decision:
- Versatile acting ability
- Affable and respectful personality
- Ability to embody human values
"The real challenge was not finding a good actor, but discovering someone who could represent the essence of the character 24 hours a day"
Lessons Applied from Previous Experiences
The director drew on his professional background to make this key decision:
- Experience with Chris Pratt in Guardians of the Galaxy
- Knowledge of Christopher Reeve's legacy
- Understanding of audience expectations
Launch Strategy
The studio has designed a multi-phase marketing campaign:
- Exclusive trailers in selected cinemas
- Special presentations at industry events
- Progressive reveals of the character design
The Context of the Relaunch
This project represents a crucial opportunity to:
- Restart the DC cinematic universe
- Regain audience trust
- Establish a new tone for the franchise
The combination of Gunn's vision and Corenswet's qualities could mark a turning point in the cinematic representation of the character.