
Genesis Presents the G90 Wingback Concept, a Custom Luxury Prototype
The luxury automobile brand Genesis has unveiled a new prototype that explores the limits of customization in its most iconic model. The G90 Wingback Concept is on display at the Genesis Studio in Seoul, a space where customers can configure their vehicle to a superior level. 🚗
An Exterior Design with Unique Identity
This concept does not alter the standard G90's architecture, but it does introduce a distinctive palette of materials and finishes. The bodywork features a matte dark green tone combined with decorative elements in satin bronze. This metal appears on the 20-inch wheels, brand emblems, and rear logo, extending also to the front grille and side moldings. The result maintains the model's horizontal and elegant aesthetic, but with a subtle and exclusive contrast.
Key Exterior Elements:- Bodywork in dark green with matte finish.
- Satin bronze finish for wheels, emblems, and grille.
- Design that preserves the characteristic aesthetic line of the G90.
The concept transforms the rear area into a private lounge, eliminating the center seat to prioritize individual comfort.
Reinventing the Rear Passenger Experience
The greatest innovation is found in the cabin. The rear passenger space is completely redefined, becoming a lounge-type area. To achieve this, the center seat is removed and two individual wingback-style seats are installed, separated by a large center console.
Features of the Redesigned Interior:- Individual rear seats with massage and heating system.
- Center console with foldable screen, climate controls, and integrated refrigerator.
- Combination of materials such as leather, Alcantara, and walnut wood with mother-of-pearl inlays.
Passenger-Oriented Luxury
The prototype even includes a rear minibar, a detail that, while symbolizing absolute luxury, raises questions about its practicality in dense traffic situations. This approach underscores that the travel experience is meticulously designed for those occupying the rear seats, prioritizing comfort and entertainment over driving. The G90 Wingback Concept demonstrates how Genesis interprets personalized and exclusive luxury in its flagship sedan. ✨