Disney+ has launched Locker Diaries, its first production in vertical format designed as a mobile microdrama. It is an anthology of short episodes that mixes genres, with stories set in a high school and narrated from the lockers. The first episodes, featuring characters from Zombies, are already on the platform and on Disney Channel's social media. The full season will have 11 weekly installments.
The Technical Strategy: Vertical Format and Multiplatform Distribution 📲
The development of Locker Diaries focuses on a specific technical format: vertical video (9:16), designed for consumption on smartphones without rotating the screen. Its distribution is natively multiplatform, premiering simultaneously on Disney+, YouTube, Instagram, and TikTok. This involves production adapted to different codecs and resolutions, and a narrative based on micro-moments, with close shots and fast pacing to retain attention in fast-scrolling environments.
The Lockers Speak More Than the Screenwriters 😂
Apparently, the next logical step in the evolution of storytelling is for the set objects to take the lead. If the lockers narrate their own stories, all that's left is to wait for the next season to be presented by the radiators, sharing their traumas from the excess heat in winter. A sure bet for an audience that, clearly, was desperately asking to know the inner life of a metal cabinet.