Bandai Namco and Sanrio Announce Sanrio Characters Smash Festa

Published on February 13, 2026 | Translated from Spanish
Official screenshot of the video game Sanrio Characters Smash Festa showing Hello Kitty and Kuromi facing off in a colorful and thematic stage.

Bandai Namco and Sanrio Announce Sanrio Characters Smash Festa

The companies Bandai Namco and Sanrio have announced their new joint project: Sanrio Characters Smash Festa. This action and fighting game will be playable on Nintendo Switch and personal computers starting March 26, 2026. 🎮

An Adorable Fighting Crossover

The game will bring together the most popular figures from the Sanrio universe to face off in dynamic battles. Among the confirmed fighters are Hello Kitty, My Melody, and Kuromi. The fights will take place in thematic stages inspired by the world of these characters, designed to offer a vibrant visual experience.

Key Gameplay Features:
  • Intuitive Controls: A simple control system allows executing special moves and combos in an accessible way for all skill levels.
  • Focus on Fun: It's designed so that a wide audience can have fun, regardless of prior skill.
  • Combat Dynamics: The action is fast and colorful, maintaining the playable essence of traditional fighting games.
Now we just need someone to explain to the little ones why Hello Kitty is punching Pompompurin in the face, all in the name of family fun.

Confirmed Content and Modes

In addition to basic fights, Sanrio Characters Smash Festa will include a variety of options to extend its lifespan. The developers have confirmed the inclusion of an original story that contextualizes why these friendly characters decide to fight.

Available Game Modes:
  • Versus Mode: Allows local play or online connection to challenge other players.
  • Arcade Mode: A classic journey through a series of consecutive fights.
  • Customization System: Players will be able to modify aspects of their favorite fighters.

Complete Audiovisual Experience

To complete the experience, the soundtrack will feature new compositions and remixed versions of classic Sanrio franchise melodies. This release seeks to fusion the visual charm of the characters with solid and accessible gameplay, creating a product that appeals to both longtime fans and new players. 🎵✨