Andalusian fashion is making its move. Scalpers has acquired a stake in the youth brand Yuxus, created by two entrepreneurial brothers. The goal is to accelerate the brand's expansion both in Spain and abroad. The founders will remain at the helm of the project, and for the consumer, this translates into more variety and competitive prices in the textile sector.
Yuxus's digital DNA, the key to scaling without losing momentum 🚀
The deal is not just about capital. Scalpers is integrating Yuxus's technological structure, which includes a real-time stock management system and an online sales platform with AI to recommend garments based on browsing history. The Andalusian chain brings its logistics network and its know-how in opening physical stores. The synergy aims to optimize the supply chain, reduce returns, and accelerate entry into markets such as Portugal or France, where Yuxus already operates with modest results.
Two brothers, one brand, and now a partner with more zeros in the account 💼
The founders of Yuxus will remain in charge, but with a new travel companion who has experience in the business of dressing people. Of course, Monday meetings will now be longer and with more Excel charts. The good part: if they run out of size M, they'll have a giant warehouse to search. The not-so-good part: they can no longer blame delays on the usual supplier. That's fashion: you grow, and the mirror gets bigger too.