Snap has confirmed the launch of its next augmented reality glasses, called Specs, for this year. This new device will be developed in collaboration with Qualcomm, using its Snapdragon XR platform. The announcement formalizes a new strategic partnership between the two companies to compete in the augmented reality segment.
The Technical Foundation of Specs: Power and Partnership 🤝
The heart of the Specs will be a Qualcomm Snapdragon XR chip, specifically designed for extended reality devices. This platform promises a balance between graphical performance and energy efficiency, crucial for standalone glasses. The collaboration suggests that Snap is seeking a solid hardware foundation for its AR software and filters, avoiding developing its own processor.
Let's See if This Time the Spectators Are the People on the Street 👓
After previous models with limited adoption, Snap is making a strong bet with Specs. The partnership with Qualcomm is a serious move. Now we just have to wait and see if these glasses find their audience beyond influencers at tech events. It would be refreshing to see them in a supermarket, not just on a keynote stage. The challenge is moving from a curious prototype to an everyday accessory.