The cosmetics group L'Oréal has reported first-quarter 2026 results that exceed market expectations. Sales growth stands at 3.6%, a figure the company attributes to the solid performance of two key divisions: professional salon products and dermatology. This momentum offsets a still variable consumption context.
The science of data and the development of specific assets 📈
Behind the performance of the professional and dermatology divisions lies considerable technical work. In the dermo field, development focuses on assets with high tolerability and clinically proven efficacy, using controlled-release systems. For professionals, the focus is on high-performance formulas and digital hair diagnostic tools, which analyze hair condition and recommend personalized protocols, generating valuable data for R&D.
When the algorithm knows more about your scalp than your partner 🤖
It's a peculiar moment when an app scans your hair and, with algorithmic coldness, informs you that your sebum level is 12% above ideal for your hair fiber type. Meanwhile, your partner only notices that you smell nice like shampoo. Technology is advancing towards hyper-personalized diagnosis, although sometimes one misses the simple diagnoses of the past, like you need some hydration said by your mother while looking at your face.