Jaecoo five arrives in Spain to compete with the SEAT Ateca

Published on April 22, 2026 | Translated from Spanish

The Spanish compact SUV market welcomes a new competitor, the Jaecoo 5. This Chinese brand arrives with a robust design and generous equipment, aiming to position itself as an alternative to the established SEAT Ateca. For buyers, this means more options and possibly tighter prices. However, its commitment to a digitalized interior and its status as a newcomer raise some practical doubts.

A modern compact SUV, the Jaecoo 5, parked next to a SEAT Ateca in an urban setting.

Full digital interface and technical platform 🧠

The Jaecoo 5 bases its proposal on a modern platform that includes gasoline and hybrid engines, aiming for efficiency. The interior is dominated by two panoramic screens that centralize almost all vehicle functions, from climate control to vehicle settings. This integration seeks a contemporary look but implies a total dependence on digital menus, eliminating physical buttons for common actions.

Goodbye buttons, welcome three-step menus 🔄

For those who miss the tactile feel of a climate control button, the Jaecoo 5 has a plan: make you appreciate the digital exercise. Changing the temperature becomes a small adventure of swiping and tapping screens, ideal for keeping the driver mentally agile in traffic jams. It's a clear bet; either you adapt to the touchscreen future or you get cold. At least the screen is big.